KING RUSTO TISSOT
The special-edition KRX Powermatik 80 timepiece is designed to bring together the worlds of graffiti and horology.
About the Artist
THE KING RUSTO
Hailing from Italy, King Rusto has firmly established himself as a dominant force in the contemporary urban art world. Widely regarded as a visionary graffiti lettering specialist, his highly sought-after work is celebrated globally for its bold, captivating energy and distinct visual language. Masterfully blending the raw, unapologetic roots of street culture with an undeniable sense of high-end prestige, King Rusto consistently challenges conventional artistic boundaries. His reputation as one of the most desirable lettering artists of his generation is built upon a career of transforming ordinary spaces into commanding expressions of modern expression, perfectly setting the stage for his visionary transition from monumental urban canvases to the refined world of luxury horology.


The Watch
The "Timeless" Canvas
The dial serves as a miniature canvas where King Rusto’s distinct vision truly comes to life. Drawing directly from his monumental LETTEKING mural in Pisa, Italy, a piece affectionately nicknamed “Timeless”, the traditional watch face transforms into a striking display of contemporary expression. Every vibrant colour and signature stark outline is meticulously adapted for this intimate scale. Transitioning from massive walls to a wrist required incredible precision to ensure the raw essence and bold energy of his street art remained perfectly intact. Checking the time now becomes an immersive step into his creative world.
The classic Tissot was selected as the ideal foundation, now boldly reimagined and christened the KRX Powermatik 80. Its iconic retro styling and beautifully refined integrated steel bracelet provide a sleek and robust frame, ensuring the explosive energy of the dial art shines without distraction. Beneath its striking exterior, the renowned automatic movement powers the watch, offering exceptional reliability alongside an impressive 80 hour power reserve. Ultimately, this reimagined timepiece effortlessly unites the steadfast heritage of Swiss watchmaking with the provocative edge of modern graffiti.
The Dial
The Details
For connoisseurs who already possess the original base timepiece, this exclusive collaboration offers a unique opportunity to elevate your personal collection. The King Rusto “Timeless” dial can be commissioned entirely as a standalone component. Engineered to integrate flawlessly with your existing watch, this bespoke option allows you to seamlessly transform your personal timepiece into a wearable piece of contemporary street art.
- Detailed Artwork: Created with a strong artistic identity.
- Unique Finish: Precision-Printed Art. Designed to stand out from every angle.
- Collectible Design: A limited piece made for watch lovers.

